This Privacy Policy explains how Home Solar Check ("we," "us," or "our") collects, uses, and shares information about you when you visit homesolarcheck.com (the "Site"). Please read it carefully before using our Site.
1. Who We Are
Home Solar Check is an independent advertising website that helps homeowners in Texas, Florida, and Arizona research and compare solar installation quotes. We are not a solar installer. We do not install solar panels or provide installation services. We operate as an affiliate publisher and may earn a commission when visitors click through to third-party offers and complete a lead form.
For privacy-related questions, you can contact us at: [email protected]
2. Information We Collect
We collect information in the following ways:
- Information you provide directly: We do not collect any personal information through forms on this Site. When you click a call-to-action button, you are directed to a third-party website that may collect your name, address, email, phone number, and other details. That collection is governed by the third party's own privacy policy.
- Information collected automatically: When you visit our Site, we and our third-party partners (including advertising networks and analytics providers) automatically collect certain technical information. This includes your IP address, browser type and version, operating system, referring URL, pages visited, time spent on pages, and general geographic location (city/region level).
- Cookies and similar tracking technologies: We use cookies, web beacons, pixels, and similar technologies to operate the Site and deliver relevant advertising. See our Cookie Policy for full details.
3. How We Use Your Information
We use the information we collect to:
- Operate, maintain, and improve the Site
- Measure and analyze Site traffic and user behavior using analytics tools (including Microsoft Clarity and Google Analytics)
- Deliver and optimize paid advertising campaigns, including through Microsoft Advertising (Bing Ads)
- Track conversions and affiliate referrals using pixels and server-to-server tracking
- Comply with legal obligations and enforce our Terms and Conditions
- Detect and prevent fraud or abuse
4. Advertising and Tracking Partners
We work with the following third-party advertising and analytics partners who may set cookies or collect data when you visit our Site:
- Microsoft Advertising (UET Tag): We use the Microsoft Universal Event Tracking tag to measure ad performance and conversions. Microsoft may use this data to serve you relevant ads on Bing and across the Microsoft Advertising Network. See Microsoft's Privacy Statement.
- Google Analytics: We use Google Analytics to understand how visitors use our Site. Google may combine this data with other information they hold about you. See Google's Privacy Policy.
- MaxBounty / Affiliate Network Tracking: We use affiliate tracking pixels to attribute conversions to our advertising campaigns. This tracking is functional and does not sell your personal data.
These partners operate under their own privacy policies. We do not control how they collect or use data once you leave our Site.
5. Sharing of Information
We do not sell your personal information. We may share information in the following limited circumstances:
- With advertising and analytics partners as described in Section 4
- With service providers who help us operate the Site (such as web hosting providers)
- If required by law, court order, or government authority
- To protect the rights, property, or safety of Home Solar Check, our users, or others
- In connection with a merger, acquisition, or sale of assets, in which case your information may be transferred to the acquiring entity
6. Third-Party Links
Our Site contains links to third-party websites, including the solar quote offer page you are directed to when clicking our call-to-action buttons. We are not responsible for the privacy practices of those websites. We strongly encourage you to review the privacy policy of any third-party site before submitting your personal information.
7. Data Retention
We retain automatically collected analytics and advertising data for as long as necessary to fulfill the purposes outlined in this policy, typically no longer than 26 months. Data collected by third-party partners is retained according to their own policies.
8. Your Rights and Choices
Depending on your location, you may have certain rights regarding your information:
- Opt out of interest-based advertising: You can opt out of targeted advertising through the Digital Advertising Alliance opt-out tool or the Network Advertising Initiative opt-out page.
- Microsoft Advertising opt-out: Visit Microsoft's ad settings page to manage your preferences.
- Cookie controls: You can manage or disable cookies through your browser settings. See our Cookie Policy for details.
- California residents (CCPA): California residents have the right to know what personal information we collect, request deletion, and opt out of the sale of personal information. We do not sell personal information. To submit a request, contact us at [email protected].
- Texas, Florida, and Arizona residents: If applicable state privacy laws grant you additional rights, you may exercise them by contacting us at the email above.
9. Children's Privacy
Our Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.
10. Security
We take reasonable technical and organizational measures to protect information collected through our Site. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. Your continued use of the Site after any changes constitutes your acceptance of the updated policy. We encourage you to review this page periodically.
12. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at: